Branding Hours

Hotstar Marketing & OTT Advertising

Reach millions of engaged viewers on Disney+ Hotstar with targeted OTT advertising campaigns — precise audience targeting, compelling video creatives, and full performance reporting for brand awareness and measurable results.

Hotstar Marketing & OTT Advertising

Hotstar Marketing refers to advertising on Disney+ Hotstar — India's largest streaming platform with 500+ million users — by placing video ads before or during premium content like IPL cricket, web series, and Hollywood movies. OTT (Over-The-Top) advertising reaches engaged, captive viewers in a full-screen environment, offering precise audience targeting by demographics, location, and content preference that traditional TV advertising cannot match. It is one of the most powerful brand-building channels available in India today.

What's Included

01Hotstar Ads
02OTT Advertising Strategy
03Audience Targeting
04Video Ad Campaigns
05Regional Audience Campaigns
06Brand Awareness Campaigns
07Performance Reporting

How We Work

01

Audience & Strategy

We identify the right audience segments on Hotstar based on demographics, interests, content preferences, and regional targeting — aligning campaign goals with viewership behaviour.

02

Creative Production

We produce compelling video ad creatives optimised for the OTT environment — designed to capture attention in full-screen, high-quality viewing contexts before or during premium content.

03

Campaign Launch

Campaigns are launched with precise targeting parameters, frequency capping, and budget allocation — ensuring your ad reaches the right viewers at the right moments.

04

Reporting & Optimisation

We track impressions, view-through rates, reach, frequency, and brand lift — delivering transparent performance reports and continuously optimising for better results.

Who Is This For?

FMCG & Consumer Goods

Build nationwide brand awareness during high-viewership sporting events

Automotive

Reach aspirational audiences watching premium content with brand campaigns

Real Estate & Home Loans

Target affluent urban audiences with property and loan campaigns

BFSI & Insurance

Run trust-building brand campaigns to high-income demographic segments

Telecom

Reach mass audiences with regional language targeting and plan promotions

Ed-Tech & Online Learning

Target students and parents during sports and prime-time OTT content

Travel & Hospitality

Inspire travel decisions with immersive video ads in premium content breaks

Entertainment & Media

Promote films, shows, and events to highly engaged OTT audiences

Frequently Asked Questions

Let's build something great together.

Reach out and let's discuss how we can help your brand grow with Hotstar Marketing & OTT Advertising.